Influencer campaigns have become indispensable in the marketing world in recent years. Yet many brands and agencies still ask the same question:
Influencer marketing, when properly planned, can become an extremely powerful marketing tool. However, many brands find themselves saying, “It didn’t turn out the way I expected” after a campaign ends. The problem usually isn’t what happens after the campaign, but rather that the right questions weren’t asked beforehand. This is where Hyperiser’s data driven analytics […]
